i've adjusted my outline considerable since we talked to jo-anne on tuesday because we are providing this information to the shareholders and not some member of the public or the class. I am focusing on key aspects of how the companies strategy and structure impact each other and also how they have shaped the company as this company is clearly derrived from a focus on r&D and delivering the best product, and also how this core product has changed slightly as more people adapt to rim products for a more casual manner now as well as for business solutions as they did previously:
heres my original outline, i should have an almost finished writeup tonight depending on how work is today (im here till 9:30 and my boss is over my shoulder most of the day for some reason!)
Strategy:
§ Functional level strategy
o Emergent and functional level strategies
o Mission Statement (developed from past 3 years annual reports
o Highlight strategies that have been used in the past two build on strengths and correct weaknesses
§ Organizational structure
o Company based on r&d
§ Value chain
§ Primary activities drive support activates and therefore company infrastructure
§ Primary activities based on r&d are also based locationally (not a real word) which correlates to waterloo location
o Promotes and Leads to competitive advantage
§ Superior innovation. *and 92 value creation cycle derives location and demand and all other infrastructure/hr etc
I will also start to create a write-up for the knowledge based sharing system and aim to write up a part for co-op programs (international) and also for university/college blackberry program whcih we can then collaborate on to make how we like it and tie it into the college program recommendations
you can email me on joelpmclean@gmail.com or joel.mclean@cogeco.com (work email works faster for me to get it) if you want to chat today :)
