STRENGTHS
- To date R&D and engineering has been the core of RIM’s success
- R&D was continually delivering award winning products
- R&D operations are spread out as far as number and location of employees
- RIM’s cryptographic and software source code has built a strong reputation
- Strong corporate culture has made people happy and resulted in low turnover
- Recruiting the best and brightest talent from the
WEAKNESSES
- R&D spending has dropped significantly as a percentage of sales
- The core work is still occurring solely at the
- Historical growth strategy: sourcing local talent and making selective acquisitions
- Talent and space are getting scarce in the
- RIM’s career site doesn’t allow for applicants to be processed for different jobs
- An internal resistance to any R&D locations outside the
- Only room from vertical integration because of privacy concerns with coding
OPPORTUNITIES
- Industry is experiencing explosive growth
- A good indicator of revenue growth is R&D spending as a percentage of sales
- Recruiting to students from other Universities across
- Grow the R&D team through existing locations
- Bring in resources through acquisitions of troubled companies
- There would be more R&D sources
- There may be an expansion in a strategic market
- Expand operations globally where some business operation already occur
THREATS
- The industry is driven by engineering innovation and technological advances
- Various companies with their software platforms
- Industry experiencing explosive growth and increased competition
- Apple with the iphone pursuing
- Growing demand for qualified engineers to deliver for customers and investors
- The was limited talent left in the
- Attracting talent outside
- Hiring new graduates from various school in
- Hiring/creating international jobs for employees across the world
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